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Business Improvement and Social media
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Scoop.it!
Caroline Rampton's curator insight,
June 23, 2014 3:35 AM
Up Time is teaming up with Polarity Consulting for a Business Breakfast this Wednesday. Action packed agenda with a list of key new and existing clients. 
One Marketeer's curator insight,
June 26, 2014 1:50 PM
Are you planning any event for your local business? do you think that is just for BIg players?... Have a read! #smallbusinesses #events #london #w4
Scoop.it!
The idea of networking makes many people uncomfortable … or confused. It’s easy to see why. When most people think about networking it seems insincere at best — and selfish at worst. This, of course, is the complete opposite of what networking is supposed to be — friendly, useful, and genuine. It’s easy for most of us to be friendly and useful with people we know. However, because networking is a “business activity” it’s easy to think that we need to act in a different way. Unfortunately, most networking strategies come across as pushy, needy, or self-serving — even though the people using them rarely act that way in day-to-day life. Via Daniel Watson
Cathy Matthews's curator insight,
January 30, 2014 2:00 PM
Especially liked the point that networking should be done with the initial intention of helping other people, not yourself 
Alain Theriault MBA's curator insight,
January 31, 2014 11:20 AM
A few basics A few food for Networking thoughts |
Scoop.it!
Progressive training's curator insight,
July 10, 2014 6:27 AM
5 Steps to Building Business Through Relationships 
Kim Montgomery,M.A., CHBS's curator insight,
July 10, 2014 9:43 AM
This article reaffirms people do busines with those they know, like and trust. Read on & see of you agree...
Scoop.it!
Can customers really fall in love with your business? It's time for a reality check. Businesses aren't half as cool as their owners like to think they are. In fact, some businesses are pretty much universally disliked. Ryanair, for example, has made a good living out of saying "Well, you get what you pay for!", but even they have recently inaugurated a new advertising campaign, headlined (imaginatively...) "We're changing". Cheap'n'nasty is a valid positioning, but a dangerous one to live by. Most businesses, though, and by 'most' we mean a good 95%, are neither liked or disliked. They are just there. To prove the point, sometimes marketing managers forget this, and think that their brands are much more meaningful in people's lives. Especially with social media interaction, this over-estimation of brand value can lead to hilarious misjudgements (NB: swear word warning, NSFW). Via Daniel Watson
Cathy Matthews's curator insight,
February 13, 2014 9:35 AM
The 7 tips for success included in the article make great sense and focus on core values that work. 
Fusebill's curator insight,
February 13, 2014 10:22 AM
"It's time for a reality check. Businesses aren't half as cool as their owners like to think they are." |
