"Sephora announced that it will be expanding its retail footprint by openining 35 new locations across the United States throughout 2019 ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"The top beauty retailer in the world is embracing technology, not fighting it, and making its stores into playgrounds ..." 
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From
nrf
"Google and Sephora execs showed how AR and VR enhance customer experiences ..."
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"Sephora has led the pack in mobile beauty retailers for a few years, and now it's taking a page from games and pop culture to help re-launch the Sephora Collection—its private label brand ..."
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"Amazon, Target and Sephora are three of the best retail apps, according to the experts we spoke to while researching how brands can improve their apps ..."
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"Sephora's Virtual Artist app is giving customers a chance to see how makeup and other cosmetics will look on them with the help of a chatbot ..."
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"Sephora and Starbucks have the best digital gift card programs among retailers in the United States, according to recent research from RSR and CashStar ..."
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"For J.C. Penney CEO Marvin Ellison, brand transformation plans are headed in the right direction, bringing with them enhanced customer engagement and customer loyalty. But, he’s clearly not satisfied ..."
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