"Behavioural insights practice Canvas8 unpicks the insights behind BT Sports’ latest ad - Take Them All On - and understands how it’s encouraging young girls to get involved in sport ..."
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consumer psychology
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+14 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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Scoop.it!
"Prism Skylabs' technology uses security cameras to generate a heat map of a store's layout and translate that data onto a dashboard for store managers ..." 
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Scoop.it!
"Nike's new ad campaign has no visuals – instead it simply features text and a voiceover telling us to stop wasting time looking at screens and go out for a run ..."
Scoop.it!
"We all know activity on the Internet on a daily basis moves at lightening speed, but there's something about having the numbers in front of you that makes it just a little bit more fascinating ..."
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