consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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The world's 24 best commercials of 2015-2016

The world's 24 best commercials of 2015-2016 | consumer psychology | Scoop.it

"The 2016 Cannes Lions festival has come and gone, but we'll be doing some roundups this week of the big winners and some interesting work from the festival that we hadn't seen before. First up, all the big Film winners ..."

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McDonald’s goes to the movies with social media fans | Marketing Magazine

McDonald’s goes to the movies with social media fans | Marketing Magazine | consumer psychology | Scoop.it

"Is the McDonald’s french fry a super hero? Or is the Big Mac an international spy? Canadians can have their say as the chain invites them to submit 140-character storylines for the chance to have them made into a short animated film..."

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Is Chipotle's Scarecrow Film an Example of 'Disrupt and Delight' or 'Disrupt and Dislike'?

Is Chipotle's Scarecrow Film an Example of 'Disrupt and Delight' or 'Disrupt and Dislike'? | consumer psychology | Scoop.it

"There is a lot of debate over what message Chipotle is sending with its Scarecrow video..."

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Bull Running in Pamplona: Film Review

Bull Running in Pamplona: Film Review | consumer psychology | Scoop.it
The myth-making of Hemingway’s celebration of a Spanish tradition is updated for a new generation in Olivier van Der Zee's documentary.

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