consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
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Three ad campaigns that got so big, they annoyed the hell out of consumers

Three ad campaigns that got so big, they annoyed the hell out of consumers | consumer psychology | Scoop.it

When it comes to building awareness, how much is too much? Multi-channel campaigns harnessing the power of digital space, air time and even real time have proven successful. But when does it tip over into overkill?

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4 Starbucks Policies That Drive Customers Crazy

4 Starbucks Policies That Drive Customers Crazy | consumer psychology | Scoop.it

"Starbucks has several policies that both baristas and customers consistently misunderstand, which almost always ends with an unhappy patron.  Seattle attorney Melody Overton has clarified the four most confusing policies in a recent post on her blog..."

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Four Starbucks policies that drive customers crazy

Four Starbucks policies that drive customers crazy | consumer psychology | Scoop.it

"Starbucks has several policies that both baristas and customers consistently misunderstand, which almost always ends with an unhappy patron.  Seattle attorney Melody Overton identifies the four most confusing policies on her blog ..."

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