"Casper, the direct-to-consumer company best known for its bed-in-a-box mattresses, recently expanded its product assortment with the release of a smart nightlight called Casper Glow, according to the company's website ..."
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consumer psychology
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Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
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"Furniture giant has bent over backwards to accommodate Chinese keener on sleeping than shopping, and is now seeing rapid sales growth..." 
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