Nike teamed up with Snap and Darkstore to pre-release Air Jordan III ‘Tinker’ shoes on Snapchat | consumer psychology | Scoop.it
From techcrunch.com - February 20, 2018 11:35 PM

"Snap, Nike, Darkstore and Shopify teamed up in a collaboration of epic proportions to pre-release the Air Jordan III "Tinker" on Snapchat with same-day ..."