consumer psychology
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Real-life consumer psychology – with a touch of technology
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A day in the life of the bridge millennial

A day in the life of the bridge millennial | consumer psychology | Scoop.it

"PYMNTS analyzed the shopping habits of bridge millennials as part of its third annual How We Will Pay Study, done in collaboration with Visa ..."

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Ten brands that are widely dominated by Generation C

Ten brands that are widely dominated by Generation C | consumer psychology | Scoop.it

"Now, a new group has recently emerged: Generation C, or the connected consumers. Unlike boomers and millennials, members of Gen C are not bound by age ..."

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Five key traits defining connected consumers in 2019

Five key traits defining connected consumers in 2019 | consumer psychology | Scoop.it

"2019 has been a key year for connected consumers as more than half of the population is now connected. This article explores five key traits of connected consumers ..."

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