Improve Your Open Rates with One Simple Tweak | Digital Marketing Power | Scoop.it
You’ve been doing everything right. You picked and customized the perfect template. You came up with an exciting piece of content and added an effective call to action. You even did some testing to find the best time of day to send your email and the right formula for your email subject line. Still, something keeps going wrong! Your open rates have flat-lined and it’s starting to feel like some people never open your emails. Why is this happening?!?! The answer might be simpler than you think.