Digital Marketing Power
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Digital Marketing Power
Everything you need to know about digital, mobile & social media marketing to help you engage your audience & drive new business
Curated by Gary Hitching
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Local SEO in 5 Easy Steps

Local SEO in 5 Easy Steps | Digital Marketing Power | Scoop.it

Local SEO is probably one of the toughest on-line marketing strategies to implement. This is partly because of Google’s strict local algorithm, which takes into account several factors. Long gone are the days where you could build a large amount of links and expect your local business to rank on the first page. Link building is one of multiple factors that Google takes into consideration when placing you on the coveted first page of a local search result (7 Pack). The purpose of this article is to provide readers with quick action steps on how to place your local business at the top of the local SERPS (search engine results page).

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Forget SEO And Think Local

Forget SEO And Think Local | Digital Marketing Power | Scoop.it

I know the headline is a bit contradictory. Local search is still considered SEO by those near and dear to our hearts.

Maybe for you targeting people all over the world makes sense. I’m certainly not saying to forget it completely, but I read a lot blogs semi-regularly and you might be pretty well served if you started catering to your local audiences with a more grassroots marketing campaign.

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11 SEO Tips For Optimizing For Local Search

11 SEO Tips For Optimizing For Local Search | Digital Marketing Power | Scoop.it

If you’re a small business that hasn’t given much thought to how you can benefit from local search, you’re missing out. Optimizing for local search is a fanatic way to reach consumers and get traffic to your site. Phone books are good for little more than testing your strength these days as people turn to search engines in order to be introduced to local businesses that can meet their needs. This excellent post suggests 11 ways to go local!

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