Even teenagers don’t care about AR apps and QR codes | Digital Marketing Power | Scoop.it
From memeburn.com (via @kevinnolanuk) - February 2, 2012 4:57 AM

Last year, it looked like augmented reality apps were on the cusp of becoming mainstream as numerous ad campaigns and mobile apps started to use the technology. The same goes for QR codes. For the most part though, neither has been able to go beyond being a gimmick yet and, according to a new study by youth marketing and research firm Ypulse, even the members of the tech-savvy Millennial generation either have no idea what QR codes and augmented reality apps are or don’t see any value in these technologies.