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Scoop.it!
Augmented Reality appears to be the medium of choice for campaigns this Christmas time and another example has appeared courtesy of American Express with their ‘Talking Tags.’ Every American Express card holder was sent a “Talking Tag” which they could include with any of their gifts. However, when the person receives their gift, the tags directs them to a site which offers an augmented reality experience for them. Check out the video to see more. 
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Scoop.it!
This video demonstrates the power of 3D digital holograms in a live concert setting. The Black Eyed Peas were performing to their fans, who were unaware that two of the band members (including Fergie) were absent! Take a look and enjoy the majic of this wonderful digital technology.
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