Why I Say "Digital First" - Doktor Spinn | Public Relations & Social Marketing Insight | Scoop.it
Digital First is the new paradigm of marketing, because if marketing works well in the complex world of social media. it works everywhere else as well.... ... if you look at the simplified model below, if it works in digital, it’s easy to make it work elsewhere as well. Digital is the best representation of how communication flows through a society that we have to date....