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Pinterest makes a push into ecommerce with “Buy” button

Pinterest makes a push into ecommerce with “Buy” button | The Social Media Times | Scoop.it

"Utilizing the massive quantity of visual content generated by 70 million users, Pinterest is working on launching a purchasing function that would allows users to buy items that have been pinned on the site ..."


Via Leona Ungerer
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Rescooped by robosheauk from AtDotCom Social media
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Who Really Gets People To Buy On Social Media Influencers or Early Adopters?

Who Really Gets People To Buy On Social Media Influencers or Early Adopters? | The Social Media Times | Scoop.it
According to findings of a new study by the Webby Awards, Social Media platforms really do allow people to influence the purchasing activities of their connections. The strategic question remains, however: who actually gets people to buy? Some social media experts say you must win the “influencers” to your cause and make them your advocates....

Via janlgordon, John van den Brink
Neil Ferree's curator insight, February 4, 2014 3:36 PM

Social Content Marketing is no longer an Option.


Our web traffic will live or die on how well we engage in social media. Google Plus and Facebook and Twitter and Pinterest and YouTube and LinkedIn and Yelp are all part of our social sphere of influence.

Randi Thompson's curator insight, February 6, 2014 9:43 AM

Those are pretty good numbers.  6 out of 10 people are not buying products because other people have shared them.  Who would have thought?

renata mello's curator insight, February 21, 2014 11:10 AM

Can we really influence people? Should we just listen to what they have to say and tell stories and ways to help them?

Curated by robosheauk
Award-winning advertising junkie. Subtly charming zombie aficionado. Movie buff. Coffee scholar. Web Trailblazer #socialmedia #socialmarketing