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Scooped by
Carlos Diaz
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Second screen apps like GetGlue are starting to consolidate
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Carlos Diaz
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TV Tops Second Screen For Viewers' Attention - 01/24/2014
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Carlos Diaz
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These notes are from a talk by Storythings' Matt Locke at the Digital Shoreditch conference today. Thanks to Helen Bagnall from The Salon for the invitation to talk, and to Ogilvy Change for sponso...
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Scooped by
Carlos Diaz
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Second-screen usage is the latest way US consumers engage with television content. According to the latest Nielsen data, 75% of smartphone and tablet users are engaging with second-screen content more than once a month as they watch TV.
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Carlos Diaz
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Twitter has billed its ad offerings as a complement to a TV ad buy, but a new targeting tool removes the tube from the equation.
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Carlos Diaz
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Carlos Diaz
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Provo, Utah-based video discovery startup i.TV has acquired GetGlue, we've learned, as consolidation in the market for second-screen or companion TV apps..
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Carlos Diaz
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On the eve of its fervently-hyped IPO, the micro-messaging service has a radical plan for nabbing the ad dollars it needs to thrive: helping TV networks survive the digital media revolution.
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Carlos Diaz
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A new eMarketer report examines real-time TV viewership on social channels. An analysis of surveys indicates that 15% to 17% of US TV viewers are engaged in real-time socializing about TV shows.
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Dare
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Carlos Diaz
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To form an intelligent guess at whether TV partnerships can help Twitter achieve the user and revenue growth it needs, or whether Twitter can help TV broadcasters survive technological disruption, it's first necessary to answer a more basic...
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Carlos Diaz
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These days, advertisers have to plan their TV strategies with second-screen viewing in mind. But not all co-viewing behavior is the same.
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Carlos Diaz
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Carlos Diaz
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As the second-screen space is consolidating, it’s time to face reality and admit that social TV is dead, and much of it was a bad idea to begin with.
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Carlos Diaz
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Scooped by
Carlos Diaz
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[itvt] is the most widely read and trusted news source on the medium of interactive multiplatform television. We provide concise, original coverage of industry developments, technologies, content projects, and the people building the business.
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Carlos Diaz
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The TV business is having its worst year ever...
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Carlos Diaz
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Viggle Defends Its Second-Screen Niche Of 474K MAUs - 11/13/2013
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Carlos Diaz
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TV App Market is a leading online publication on media convergence in the Living Room - Social TV, Connected TV, Second Screen, Transmedia, Machinima, metadata and more
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Carlos Diaz
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Filmmakers and TV show producers know this and have started creating “second screen” experiences for their projects to enhance their viewers' pleasure (and try to keep their full attention in an age of smartphone addiction)!
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Carlos Diaz
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Big changes are happening in UK households when it comes to technology usage. Data from Ofcom reveals that for the first time, there's been a decline in the number of children with TVs and consoles in their bedrooms.
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Carlos Diaz
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The iTV Doctor Is In! The Shape of Things to Come, Part 2
InteractiveTV Today [itvt]
But the one interactive genre that has continued to deliver results at a reasonable cost is Participation Television--voting, polling and games.
The show creator and the network exec love social media, but don't ask about Aereo.
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Scooped by
Carlos Diaz
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A famed, forward thinking progosticator spends time discussing 2nd Screen’s impact on traditional TV revenue models, the challenges faced by the European television community and what changes might lie ahead for the industry.
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Scooped by
Carlos Diaz
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These days, advertisers have to plan their TV strategies with second-screen viewing in mind. But not all co-viewing behavior is the same.
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![Infographic: Growth of the Second Screen. [2342] | Second Screen - TV App Market | Remote Screen | Scoop.it](https://img.scoop.it/lhLsv6TbKeN-Shl3ZkikqDl72eJkfbmt4t8yenImKBVvK0kTmF0xjctABnaLJIm9)
